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Keyword Density Checker

Count single words, two-word and three-word phrases with stopwords filtered out. See actual frequency and percentage, plus which phrases are worth targeting.

Paste your text and get word and phrase frequency with common English stopwords removed, so the top of the list is actually informative instead of being 'the, and, of'.

How to use it

  1. Paste the text you want to analyse.
  2. Choose phrase length — two-word phrases are usually the most informative.
  3. Look at the repeated phrases; those are your real topic terms, not the ones you planned.

There is no ideal density number

The idea that a page should contain a keyword between 1 and 3 percent of the time has no basis in how ranking systems work. Writing to hit a density target produces worse text, and worse text performs worse.

The useful question this tool answers is different: what is this page actually about, as measured by what it says? If the top phrases are not the topic you intended, the page is off-target and no density tweak will save it.

What to do with the output

If a phrase you want to rank for appears once or twice, the page probably does not cover that topic deeply enough yet. Add a section that genuinely addresses it.

If a phrase appears far more than everything else, the page may be too narrow, or you may be repeating yourself. Check whether those repetitions say something new each time.

How to read the table without over-correcting

Start with the phrase-length selector set to two words. Single words are dominated by generic topic terms that appear in every article on the subject, so they tell you almost nothing. Two-word phrases are where the actual subject of the page becomes visible.

Look for phrases you expected to see and did not. A page about subtitle timing that never produces the phrase 'subtitle timing' is a page that talks around its subject — usually because the writer assumed the topic was obvious. It is not obvious to a crawler.

Then look at the shape of the distribution. A long flat tail means the page covers many things shallowly. One phrase dominating everything else means the page says one thing repeatedly. Neither is automatically wrong, but both are worth knowing before you decide the page is finished.

What you should not do is edit the text to move numbers. If a term is missing, the fix is a paragraph that genuinely covers it. Adding the phrase without the substance produces a page that reads like it was written for a counter.

Questions

What counts as a stopword here?

A built-in list of roughly 150 common English function words — articles, prepositions, pronouns, common verbs. You can switch the filter off to see raw counts.

Why are two-word phrases more useful?

Single words are dominated by topic-generic terms. Phrases reveal what the page is actually about, because 'subtitle timing' says far more than 'subtitle'.

Should I optimise for the top phrase?

Only if it matches your intent. Often the analysis reveals the page drifted off topic, and the right response is to rewrite a section rather than to adjust counts.

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